Products from my life as a one-man National Park Service communications maven in the early days of social media

For ten years, beginning in 2001, I worked at the National Center for Preservation Technology and Training, a research center dedicated to the use of technology for historic preservation.  I was a one-man marketing, public/media relations and design department. Over the course of that time, my work included creating the following:
  • Newsletters (email and print)
  • Marketing materials (postcards, flyers, etc.)
  • Product catalogs for research
  • Planning and executing a website redesign with the resident developer
  • Creating the National Park Service’s first social media channels
  • Creating the first social media strategy for a heritage research institution
  • Development of the first preservation-themed podcast
  • Livestreamed trainings
  • Training videos
  • Organizing community events

Embedded below are collateral coming out of that time, including my scrapbook of products from then. Tools used included Adobe Creative Suite, Final Cut and WordPress. It was a creative and fruitful time, getting in on the ground floor of the social media movement of the mid-2000s.


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